After laying down the easigrass brand (get it?) we were asked to create an easigrass website with lots of personality, combining a fun, fresh and funky style with more serious product info.
The main aim of the site was to promote the versatility of fake grass showing how it can be used not only in the sporting world, i.e football pitches, but also in your own back garden. Forget mowing your lawn on Sunday afternoon, you can now go down the pub instead!
Beating the hosepipe ban with underscore…
Easigrass, the market leaders in the ‘growing field’ of fake lawns, tennis courts and sporting surfaces, have approached underscore to develop their brand and secure their position as ‘the supplier of choice’, and we’re having lots of fun doing it! Our first step has been to redefine their identity and product range, and the next will be to transfer this across to a great new website that allows customers to choose the product and even ’self quote’ the installation cost.
Google’s testing a “Street View” feature in select US cities, where you can get a 360 degree pedestrian-eye view of the street. Here’s what it looks like standing on the Golden Gate Bridge, San Francisco.
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